Lightweight, square design badge reel features a 30" sturdy nylon retracting cord. Strong snap lock and slide clip to attach to clothing. Price includes one color, one location Pad imprint. Product Dimensions: 1-5/8"H x 1-1/4"W. Standard imprint area is centered on reel, 11/16"H x 11/16"W. Can also be imprinted on outer edge, 7/16" radius. Standard imprint area will be utilized unless otherwise specified. Badge/badge pouch not included.