The "U" Color Rulers feature a natural wood finish. The pricing includes a scale and stock "U-Color" design printed on one side in black with your straight-line ad copy printed on the back side in any standard color. Custom designs are available, contact factory for pricing. Please call factory for quote if logo desired by customer is over 3" or custom lettering is required. Soybean-based Crayons are also available to be ordered with the "U-Color" Rulers, please contact factory for combination pricing. Imprint Area: 7/8" x 10" (back side only). Actual size is 5/32" x 1-1/8" x 12".