Pricing includes same imprint and scale printed on both sides of the stick in one color ink. 110 characters and spaces are included with pricing and anything over will need additional charges. Unless otherwise specified, orders will be shipped with a black imprint. Please contact factory for quote on logos over 3" in length or custom lettering. Imprint Area: Max. logo height = 1/2"; Actual size = 1/4" x 1-1/8" x 36".