There’s a reason why promotional pens are consistently the most popular promotional product category year after year. After all, at some point in your day, you’re most likely going to reach for a pen to jot down a phone number, make a quick note, or sign a form or check. But don’t just take our word for it.
A 2008 Advertising Specialty Institute study of how business people use promotional products revealed the following:
What could be more utile and discernible than a pen? Custom pens are a cost-effective method of putting your company’s or organization’s name in the hands of your clients and prospects—literally. And because there’s a promotional pen to suit every budget and purpose, it’s no wonder so many businesses choose them as an integral part of their overall marketing strategy.