We here at InkHead Promotional Products would like to wish VP of Sales & Marketing Jim Franklyn safe travels as he heads down to the beautiful Turnberry Isle Resort & Club in scenic Adventura, Florida this weekend for the Advertising Specialty Institute’s 2010 Power Summit, which runs from 11/7-9 next week.
The ASI Power Summit is a yearly conference for all those involved in the promotional products industry.
We’re looking forward to the Summit because it gives us the opportunity to connect with others in the industry, as well as a chance to check out some of the latest and greatest promotional products! In looking at this year’s agenda, we’re really excited to hear more from Dave Vagnoni about ASI’s new Impressions Study, which will tell us “how domestic and international consumers rate the effectiveness of promotional products compared to other advertising media like TV, radio and print.” ASI has been previewing the study in various ways over the last couple months, and the data they’ve collected is absolutely incredible.
You can find out more about the Power Summit by watching the video below.
We’ll be sure to have lots of things to say about the Summit, so be sure to check back next week to read what we learned and what new things you can expect from the world of promotional products!
Headed to the Summit? Let us know in the comments! We’d love to meet with you.