Celebrate National Pet Month with These 4 Brand-Building TipsPosted April 22, 2013 | Promotions by Theme or Event
As vet offices, local pet shops, rescue organizations and all the town animal shelters are sure to know, May is National Pet Month. Whether you own a supply store offering all the fish food and kibble a household could need or work for a rescue group attempting to find homes for dogs and cats, now is the time to get the word out there and start building your brand! With the right attention-grabbing events and promotional products on your side, National Pet Month offers the perfect opportunity to achieve your business or animal charity goals.
4 Fun Ways to Celebrate National Pet Month
- Organize an adoption drive: Adoption drives are one of the most popular and effective ways to not only get word out there about your cause or promote your business, but also help out a lot of cats and dogs. If you already run a rescue organization, you’ll need to find a venue you can team up with. As a shop owner, you’ll be looking for a shelter or rescue group to work with – so an adoption drive is sure to benefit both parties! Even if the folks stopping by can’t adopt a dog, why not give them the opportunity to donate to your cause or pick up custom T-shirts advertising your brand and National Pet Month?
- Host an inoculation clinic: Vets offices have a huge advantage when it comes to National Pet Month activities: their premises are perfect for quick pet health checkups and inoculation clinics. There are a number of diseases and ailments out there that threaten pets, but vaccinations are an easy fix. Hosting an inoculation clinic at your office is a great way to build new business – but you can also educate visitors on the importance of pet health!
- Offer free ID tags: As any pet owner who’s ever had an animal run off and get lost can attest, pet ID tags are of the utmost importance. Offering free ID tags at your shelter, veterinary office, pet shop or other location is a great way to drum up business while keeping your customers’ pets safe. Use this opportunity to provide visitors with other custom pet accessories celebrating National Pet Month. Imprinted with your brand’s logo or name in full color, any of these items is sure to be a big hit with new and returning visitors.
- Host a fundraiser for a good pet-centric cause: Plenty of pet charities exist out there. From those finding homes for abused or abandoned animals to schools for service dogs or military dog adoption. Your fundraiser will help support a great cause, but it’s also bound to reflect well on you and your own business or charity goals. Make sure fundraiser contributors walk away happy with a basic promotional product sure to remind them of your organization – custom frisbees are a perfect option for dog lovers!
How do you celebrate National Pet Month?
Got more great event or promotional ideas for National Pet Month? Let us know!